Tracking MPOWER across Asian countries – results from the Global Adult Tobacco Survey, 2008-2011

Tuesday, 19 August 2014
Exhibit hall (Dena'ina Center)
Mai Nguyen, MPH , US Centers for Disease Control and Prevention, Atlanta, GA
Muhammad Husain, PhD , US Centers for Disease Control and Prevention, Atlanta, GA
Samira Asma , US Centers for Disease Control and Prevention, Atlanta, GA
Krishna M Palipudi , US Centers for Disease Control and Prevention, Atlanta, GA
Emily Ridgway , US Centers for Disease Control and Prevention, Atlanta, GA
INTRODUCTION: The World Health Organization (WHO) MPOWER technical package consists of six proven strategies to reduce tobacco use and assist countries in fulfilling their obligations to the WHO Framework Convention on Tobacco Control (FCTC).  The Global Adult Tobacco Survey (GATS) provides the means by which a country can produce national and subnational estimates to assess the impact of tobacco control and prevention initiatives.

METHODS: GATS is a nationally representative household survey of adults aged 15 years and older chosen through a stratified multistage cluster sampling approach. It includes measures of WHO MPOWER indicators and has a standard and consistent protocol allowing for cross-country comparisons. Data was analyzed using SPSS version 17 and Sudaan version 10. GATS has been conducted in 8 countries in Asia, and we selected one key indicator to represent each of the six MPOWER measures and compared findings across the continent.

RESULTS: GATS results show that smoking rates ranged from 14.0% in India to 34.8% in Indonesia. Secondhand smoke exposure varied greatly by indoor public place; generally exposure was highest in bars/nightclubs and lowest in healthcare facilities. The Philippines reported the highest proportion of smokers who were advised to quit smoking by healthcare professionals (76.5%), while only 26.7% of smokers in India were advised to quit. Point-of-sale tobacco advertisement exposure rates ranged from 4.1% in China to 53.7% in the Philippines. The percentage of smokers who thought about quitting because of health warning labels on cigarette packages was lowest in Indonesia (27.1%) and highest in Bangladesh (74.4%).

CONCLUSIONS: As tobacco use continues to be a leading cause of preventable death, there is a demonstrated need for the continued monitoring of tobacco use behaviors and control policies. GATS provides key data for monitoring the implementation and impact of MPOWER interventions.